How Customer Engagement Increases Aftermarket Product Interest

How Customer Engagement Increases Aftermarket Product InterestAs human beings, naturally, we would rather choose our own preferences instead of being told what we need. Because of this, it makes sense why customers prefer to buy something they want/need versus being sold. A great way to introduce an aftermarket product/service into the customer’s lives is getting the customer involved and hands-on with the F&I presentation. Today’s world of smartphones, tablets and voice-activated cars leave many consumers in demand to live in a complete tech world. It’s no wonder why customers become disengaged while watching your paper menu presentation of aftermarket products. Nowadays, this traditional presentation looks dated, and it’s simply not effective to today’s customer.

What’s the F&I industry to do? Luckily, there is good news for you! There are a plethora of modern platforms available on the market to affectedly increase customer interest when presented F&I products.
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4 Essential Steps to Increase a Dealership’s F&I Sales

increase_F&I_salesAs an F&I professional, you’re well aware that aftermarket products can help your dealership(s) bring in additional revenue per purchase. It’s no wonder why dealers and agents are so anxious to find more ways to enhance their F&I sales process. While some of these procedures below may sound like common sense, if they’re not clearly defined, planned and implemented, you could be missing out on potential aftermarket sales. Read more

Master Your VSC and Extended Warranty Selling Skills for RV, Marine and Powersports Owners

Spring is in the air, which means it’s prime season for customers to start shopping for new summer toys. We’re not talking about a new bucket and shovel set to make sand castles; we’re taking about motorcycle dealershipwatercrafts, recreational vehicles, motorcycles and ATVs. These major investments will get plenty of use this summer, and it would be very unfortunate if the owners weren’t able to enjoy their new purchases to the fullest due to an unexpected breakdown and high repair costs. With a service contract or extended warranty coverage, these repair bills can be easily avoided and the customer can get back to enjoying their summer in no time. Follow these helpful tips below when upselling an extended service contract or VSC to your RV, marine and powersports customers.
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Streamline Your Business Operations with INsite

 

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In an industry known for its heavy amount of paperwork, it’s been difficult for any dealership to become more technology-based. Dealerships know there is a better way to conduct business, but there hasn’t been any easy way to transfer into a paperless resolution. Luckily, Interstate National has created the perfect paperless solution for the modern dealership. Our latest INsite system will simplify any dealership’s business operations and change the industry as we know it.

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